Now there's a fun and easy way to help your patients find the best brands for their benefits. HINT – it's tiny and heart-shaped!
Did you know those tiny hearts stamped on Marchon and Altair frame brands can help increase profitability AND save time? You’ll quickly see which brands count toward your VSP Premier Edge™ frame targets, and your VSP® patients can maximize their benefits when following the hearts to a new favorite frame. Use the resources below to promote frame brands* stamped with the VSP heart logo and keep that frame income where you want it—in YOUR practice.
Watch this quick video to see how the VSP heart stamps can help keep frame purchases in-house.
Through 2026, qualifying VSP members can get an extra $20 toward their frame allowance on Featured Frame Brands. (At no cost to you!) Prompt those patients to order their glasses in-house with these new downloadable graphics.
Meet a few of the Marchon and Altair brands that feature the VSP heart stamp. We’ll highlight three brands at a time, so check back regularly.
For more details on these brands and others, check out the 2025 Marchon I Altair Brand Portfolio.
To place an order or learn more, contact your Marchon/Altair Sales Representative or Customer Service.
Altair: 800.505.5557 Marchon: 800.645.1300
Find out how Follow Your Heart can enhance the experience for your VSP patients AND benefit your practice, increasing your frame sales and helping you reach Premier Edge purchase targets. Schedule a complimentary consultation today.